Learn the basics of building your brand visibility online with Facebook, Instagram, and Twitter, as well as the importance of proofreading your content.

In today’s fast-moving digital world, having a strong and consistent online presence is essential for brand visibility and success. This course will teach you why your brand must be active and engaging online, and how to effectively position yourself in a crowded digital marketplace. Whether you're a business owner, marketer, or aspiring content creator, this course will help you connect with your audience and stay relevant.
You’ll explore the basics of three major social media platforms—Facebook, Instagram, and Twitter—and learn how to craft clear, polished content that enhances your brand’s credibility and trustworthiness. By the end of this course, you'll be ready to create a lasting digital impression.

My name is Jason Cercone. I am a Brand Experience Consultant residing in the beautiful city of Pittsburgh, PA. I help brands of all shapes and sizes in numerous industries enhance their brand visibility, develop their story, and create experiences for consumers that transform them into loyal brand advocates. I’ve accumulated over 20 years of experience in sales, marketing, business management, and customer service and have parlayed that into the foundation of my company. My range of expertise provides value to businesses on numerous fronts and my approach digs deep into what truly makes a brand tick.
Provincial regulators of CPAs in Canada do not require that independent providers of CPD be approved to offer courses. Instead, individual CPAs are responsible for assessing whether a CPD activity meets their requirements, and may take activities from any source provided those requirements are met.
Every course offered on LearnFormula is delivered by a qualified subject matter expert or learning organization, and advances learning objectives that are relevant to the responsibilities or professional competencies of Canadian CPAs. All activities on LearnFormula are quantifiable in terms of hours, and are also verifiable, in that users receive documented evidence of their attendance via a certificate of completion after finishing a course (and this certificate is stored by LearnFormula indefinitely). Nearly 100,000 Canadian CPAs successfully satisfy their CPD requirements via LearnFormula on an annual basis.