Learn the fundamentals for success that every website needs in order to bring real business leads & conversions.
Just having Google Analytics installed isn’t enough—you need to know how to set it up properly to track meaningful conversions and measure results accurately. This course is designed for marketers, freelancers, and agencies who want to build strong digital marketing infrastructure and get real value from their analytics tools. You’ll learn how to set up tracking the right way and why data transparency is essential to delivering results.
Whether you're managing your own site or a client’s, this course will help you avoid common mistakes and make smarter, data-driven decisions. With clear explanations and practical steps, you’ll leave with the confidence to turn your analytics setup into a powerful performance tool.
5 activities • 6 videos • duration: 1h 41m
Internet Entrepreneur Made $8M in Sales Last Year Through E-commerce
Adrian Brambila is a partner at Unimarketa, a global performance marketing firm based in the United States servicing multi-billion dollar companies with digital marketing strategies that grow their clients’ businesses by increasing leads and converting customers. In his lightning-rod career he has mentored thousands of clients and partners to educate them quickly and thoroughly in growth hacking. “Financial professions are looking for digital marketing instruction, because they’re smart and they’ve got it in their heads that the KPI of clicks and impressions can not possibly be all that there is - My job is to challenge them in their thinking on how to source and attract clients from within the digital marketing space - What does it cost you to bring in one customer and then how do you decrease that cost, scale it and make it effective ? ” Brambila consults for major financial institutions.
Provincial regulators of CPAs in Canada do not require that independent providers of CPD be approved to offer courses. Instead, individual CPAs are responsible for assessing whether a CPD activity meets their requirements, and may take activities from any source provided those requirements are met.
Every course offered on LearnFormula is delivered by a qualified subject matter expert or learning organization, and advances learning objectives that are relevant to the responsibilities or professional competencies of Canadian CPAs. All activities on LearnFormula are quantifiable in terms of hours, and are also verifiable, in that users receive documented evidence of their attendance via a certificate of completion after finishing a course (and this certificate is stored by LearnFormula indefinitely). Nearly 100,000 Canadian CPAs successfully satisfy their CPD requirements via LearnFormula on an annual basis.
