LF logo
by learnformula
search
Log in
search
Courses/Marketing/Digital Marketing

Digital Marketing with Google Ads (AdWords) - Former Googler

Taught by a Former Googler - Updated June 2020

Created byBen Lund
4.5
(12 reviews)
IntermediateUpdated Jul 17, 2020
Digital Marketing with Google Ads (AdWords) - Former Googler

What You'll Learn

check_circleCreate a Google Ads Account
check_circleAdvertise though Google Search, Google Display Ads and YouTube
check_circleSetup appropriate measurement
check_circleHow to find discounts for Google Ads
check_circleHow to prioritize budget amongst Google ads campaigns

About This Course

Ready to bring more customers to your business through Google Ads? This hands-on course is designed to help beginners set up and run effective ad campaigns across Google’s advertising platforms. In under two hours, you’ll learn the fundamentals of Google Ads with up-to-date lessons (as of June 2020), drawn from real-world experience at Rise Marketing Group and former insider knowledge from a Google Ads expert.

You’ll walk away knowing how to create and manage Search and Display campaigns, run retargeting ads, advertise on YouTube, and measure performance to understand your return on investment. Whether you're a business owner or marketer, this course will give you a solid foundation to launch successful ad campaigns.

Your Instructor

Ben Lund
Ben Lund

Former Googler and Founder of Rise Marketing Group

menu_book1 courses
star12 reviews

Ben Lund is a 15+ year digital advertising vet who is a former Googler and founded Rise Marketing Group (www.risemkg.com) advertising agency. Outside of running his advertising agency, he creates advertising courses for business owners and aspiring marketers.

Credit Information

Is this course eligible for my CPD requirements as a Canadian CPA?

Provincial regulators of CPAs in Canada do not require that independent providers of CPD be approved to offer courses. Instead, individual CPAs are responsible for assessing whether a CPD activity meets their requirements, and may take activities from any source provided those requirements are met.

Every course offered on LearnFormula is delivered by a qualified subject matter expert or learning organization, and advances learning objectives that are relevant to the responsibilities or professional competencies of Canadian CPAs. All activities on LearnFormula are quantifiable in terms of hours, and are also verifiable, in that users receive documented evidence of their attendance via a certificate of completion after finishing a course (and this certificate is stored by LearnFormula indefinitely). Nearly 100,000 Canadian CPAs successfully satisfy their CPD requirements via LearnFormula on an annual basis.

What Students Are Saying

4.5
Student's Choice
12 reviews

Frequently Asked Questions

We are a registered provider with 327+ associations and regulatory bodies worldwide. We operate across 29 global markets including Canada, the US, Australia, and the UK. Every course page clearly displays its specific accreditations. Upon completion, you receive a professional certificate that can be validated online. Our certificates include all necessary accreditation details, credit hours, and completion dates, and are formatted specifically to meet the submission requirements of most global regulatory bodies.