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How to Optimize Your Linkedin Profile

How to Optimize Your Linkedin Profile for Sales and Leads (Business Focus)

Created byFilipa Canelas
BeginnerUpdated Mar 2, 2022

What You'll Learn

  • check_circleOptimize your Linkedin profile
  • check_circleGenerate Leads through LinkedIn
  • check_circleComplete your profile
  • check_circleImprove your conversion rates with Linkedin

About This Course

It takes you an average of 7 seconds to form a first impression.

What is the impression you want people to have when looking at your LinkedIn profile?

That's exactly what we're going to focus on in this class.

You will learn what I call the PPP formula to make your profile stand out from the crowd and reach your target audience, whether you are a freelancer, an entrepreneur, or a job seeker.

Each section of your profile will be optimized according to your goals, so you can get exactly what you're looking for with LinkedIn.

In this class, I want to help you build a LinkedIn profile that stands out from the crowd and makes people click and interact.

You will learn the best strategies for optimizing each piece of your profile for the right audience, whether that's clients for your freelance services, investors for your business, or an HR manager for a new job.

And from top to the bottom of your profile, you can expect great insights, practical strategies, and up-to-date information.

I am excited to go on this journey with you, and I see you inside the class!

Course Content

3 activities • 25 videos • duration: 1h 24m

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Section 17 videos • 33 min
  • videocamIntroduction
    Duration 1:30
  • videocamHow Linkedin Can Help you Grow (Leads, Sales, Awareness)
    Duration 3:31
  • videocam3 Part-Strategy for Linkedin: PPP Formula
    Duration 1:49
  • videocamFirst P: Profitability
    Duration 6:52
  • videocamSecond P: Profitability
    Duration 11:30
  • videocamThird P: Professionalism
    Duration 7:13
  • videocamConclusion
    Duration 0:55
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Bonus Section: Create your Video CV-Part110 videos • 30 min
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Bonus Section: Creative ways to land your dream job-Part18 videos • 20 min

Your Instructor

Filipa Canelas

Master in Management + Content Creator + Productivity Expert

menu_book7 courses
star275 reviews

Hi, I'm Filipa! I'm a blogger, online course creator, and coach. Over 40,000 people consume my material and learn how to live a Productive Life. This comes in the form of mastering your focus, hacking the learning process, starting successful habits or achieving your goals. Contributing to a world where successful people are no occasional miracle. That's my purpose. If you want to find more about me, read my blog!  www.filipacanelas.com

Credit Information

Is this course eligible for my CPD requirements as a Canadian CPA?

Provincial regulators of CPAs in Canada do not require that independent providers of CPD be approved to offer courses. Instead, individual CPAs are responsible for assessing whether a CPD activity meets their requirements, and may take activities from any source provided those requirements are met.

Every course offered on LearnFormula is delivered by a qualified subject matter expert or learning organization, and advances learning objectives that are relevant to the responsibilities or professional competencies of Canadian CPAs. All activities on LearnFormula are quantifiable in terms of hours, and are also verifiable, in that users receive documented evidence of their attendance via a certificate of completion after finishing a course (and this certificate is stored by LearnFormula indefinitely). Nearly 100,000 Canadian CPAs successfully satisfy their CPD requirements via LearnFormula on an annual basis.

What Students Are Saying

4.4 out of 5
Student's Choice
50 reviews
  • DM
    Darren M.
    starstarstarstarstar

    Great course!

  • GC
    Gary C.
    starstarstarstarstar

    Very insightful

  • PJ
    Punam J.
    starstarstarstarstar

    Well put together

Frequently Asked Questions

We are a registered provider with 300+ associations and regulatory bodies worldwide. We operate across 27 global markets including Canada, the US, Australia, and the UK. Every course page clearly displays its specific accreditations. Upon completion, you receive a professional certificate that can be validated online. Our certificates include all necessary accreditation details, credit hours, and completion dates, and are formatted specifically to meet the submission requirements of most global regulatory bodies.

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