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How To Start Your Own Digital Marketing Agency

Learn everything you need to know about starting your own SEO & Web Design business as a digital marketer.

Created byJohn Shea
IntermediateUpdated Jul 29, 2020

What You'll Learn

  • check_circleSetup a Wordpress Agency Website
  • check_circleFind new clients through cold calling and other online methods
  • check_circleUtilize CRM and invoicing tools you can use with your business
  • check_circleUnderstand basic concepts of SEO and offering it as a service
  • check_circleUnderstand how to start an LLC
  • check_circleUnderstand how to outsource SEO
  • check_circleSend & Create Proposals for clients

About This Course

Have you ever thought about starting your own SEO Agency?

This A-Z Blueprint Will Teach You How To Build Your Own SEO Consulting Business

It's Time To Start a Real Business..

Let's go through the "pains" of starting your own SEO consulting business...

Pain #1: How Do I Start My Own SEO Agency Website & Business?

I walk through my own personal agency site and show you exactly how to set one up yourself using the WordPress platform. I reveal everything I'm doing myself so you can model it. I even walk you through concepts of starting your business LLC.

Pain #2: How Do I Start Getting SEO Clients?

I'm going to walk you through actual case studies of how I landed both web design and SEO clients using various different methods. I leave nothing on the table and show you everything you need to know to do this yourself. This section alone includes over 3 hours of tactics and methods.

Pain #3: I'm Not Good At Closing Sales

I'm going to share methods on how you can start closing sales right over the phone. One of the biggest issues with closing clients is actually getting them to move forward with saying "yes" and getting that first invoice paid.

Pain #4: How Do I Manage Leads & Automate Client Outreach?

I'm going to show you the exact CRM tools I use to collect prospect information and keep track of the progress you make with each lead. This will help you stay organized and automate as much as possible.

Pain #5: Ok Now I Have Clients, How Do I Do The SEO Work?

I walk you through a step by step task list I use for my clients on a monthly basis. You can copy this exact list and modify it as needed for your own clients. The task list has 6+ months of very specific tasks you can do yourself or outsource with a virtual team.

Pain #6: There Are So Many SEO Tools Out There, What Do I Really Need?

I have specific videos covering various tools that I use in my business and why they are important. You will know exactly what tools you can incorporate into your consulting business.

Pain #7: I'd Rather Focus On Sales and Not Do Any Of The SEO Work

I dedicate an entire week to showing you outsourced SEO service providers you can use to literally outsource ALL of the work if you choose to. I give you the option of either doing it yourself or simply letting others handle all the work for you.

Pain #8: I've Already Invested In Other SEO Courses, How Is This Different?

I spent thousands on various SEO courses, I started taking action on as much as possible but quickly found there were many 'gaps' in areas a lot of these other courses didn't cover. That's exactly why I built this course based on my own experiences of trial and error.

Course Content

19 activities • 114 videos • duration: 8h 9m

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Building a Simple Agency Website-Part110 videos • 25 min
  • videocamShould You Focus On a Specific Niche & Service Offering?
    Duration 4:33
  • videocamGetting Creative With Your Agency Name
    Duration 2:15
  • videocamRegistering a Domain
    Duration 1:15
  • videocamWeb Hosting
    Duration 2:52
  • videocamSetting Up Your Website With Wordpress
    Duration 0:44
  • videocamCreating a Professional Email Address
    Duration 1:52
  • videocamRecommended Themes & Plugins
    Duration 2:25
  • videocamWebsite Graphics & Business Cards
    Duration 2:29
  • videocamWalking You Through My Niche Focused Agency Website
    Duration 4:12
  • videocamOffering Web Design & SEO?
    Duration 2:55
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Introduction To The Course-Part12 videos • 4 min
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Setting Up Your New Business-Part14 videos • 10 min
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How To Acquire New Clients-Part115 videos • 1.5 hours
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CRM Lead Tools & Automation-Part14 videos • 14 min
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SEO Tools I Use-Part115 videos • 1.1 hours
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Outsourcing SEO & Becoming The Middle Man-Part16 videos • 27 min
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Closing Sales-Part14 videos • 13 min
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Working With Clients-Part17 videos • 31 min
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Pro-Active Communication About Client Success-Part14 videos • 10 min
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Bonus: Interview with An Agency Owner-Part11 videos • 30 min
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Learning From an Agency Generating Over 1 Million Dollars Per Year-Part14 videos • 20 min
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Working on SEO Tasks-Part13 videos • 7 min
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Creating Business Listings for Local SEO-Part13 videos • 14 min
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Optimizing a Website for Local SEO-Part12 videos • 8 min
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SEO Content & More-Part19 videos • 36 min
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Google My Business Optimization-Part115 videos • 47 min
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SEO Audits-Part14 videos • 22 min
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Conclusion & Focusing On Staying Consistent-Part12 videos • 8 min

Your Instructor

John Shea

menu_book9 courses
star57 reviews

I run the online blog No Shame Income where I share what's working for me in the world of online marketing. I started learning about online marketing as a way to generate additional income, I enjoy connecting with others and helping people achieve their goals. I have experience with Amazon, eBay, eCommerce, Social Media, SEO, Affiliate Marketing, Podcasting, Lead Generation, Landing Page Design, Wordpress & More. I have created all kinds of courses on different topics such as Amazon, SEO and starting your own Podcast.

Credit Information

Is this course eligible for my CPD requirements as a Canadian CPA?

Provincial regulators of CPAs in Canada do not require that independent providers of CPD be approved to offer courses. Instead, individual CPAs are responsible for assessing whether a CPD activity meets their requirements, and may take activities from any source provided those requirements are met.

Every course offered on LearnFormula is delivered by a qualified subject matter expert or learning organization, and advances learning objectives that are relevant to the responsibilities or professional competencies of Canadian CPAs. All activities on LearnFormula are quantifiable in terms of hours, and are also verifiable, in that users receive documented evidence of their attendance via a certificate of completion after finishing a course (and this certificate is stored by LearnFormula indefinitely). Nearly 100,000 Canadian CPAs successfully satisfy their CPD requirements via LearnFormula on an annual basis.

What Students Are Saying

5.0 out of 5
Student's Choice
8 reviews
  • NC
    Neil C.
    starstarstarstarstar

    Very detailed and informative course.

  • MH
    Matthew H.
    starstarstarstarstar

    The course is dated, but still has so many valuable lessons, tips, ideas and tools. Totally worth it.

Frequently Asked Questions

We are a registered provider with 300+ associations and regulatory bodies worldwide. We operate across 27 global markets including Canada, the US, Australia, and the UK. Every course page clearly displays its specific accreditations. Upon completion, you receive a professional certificate that can be validated online. Our certificates include all necessary accreditation details, credit hours, and completion dates, and are formatted specifically to meet the submission requirements of most global regulatory bodies.

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