Importance of Color in Brand Identity | CPDFormula by learnformula
Importance of Color in Brand Identity
Everything You Ever Wanted to Know About Color in Marketing.
schedule1h
4.3(4)
Brad VanAuken
•
Globally recognized brand strategy expert
7 Courses
• 68 Reviews
Brad VanAuken is president and founder of BrandForward, Inc., a brand strategy consultancy with clients throughout the world. Previously, Brad was the vice president of marketing for Element K (now S...
About this course
Choice of color is more important than you may think for brands and their identities. This course covers color in great detail including the associations and emotional responses to a wide variety of colors including in different cultures.
This course will also give you the opportunity to compare and contrast logos and their color choices in 42 different product and service categories.