A Step-by-Step Guide To Market, Grow And Scale Your Small Business From The Ground Up.

This course is designed for small business owners, entrepreneurs, and marketers who want to learn how to develop a strategic approach to marketing their products and services. In this masterclass, you will learn how to think like a marketing strategist and develop a customer-centric unique selling proposition that sets your business apart from the competition. You will also learn how to position your brand to your target audience, create a clear and connecting unique selling proposition, and compete with product differentiation.
The course will cover various topics, including designing a marketing pitch for your products, building the marketing within your product, presenting and polishing your brand visually, bundling and offering your products to your customers, and distributing your product to the marketplace. You will also learn how to plan for your marketing and sales funnels and systems.
By the end of this course, you will have a comprehensive understanding of how to develop a strategic marketing plan and execute it to achieve your business goals. You will be able to create a compelling brand message that resonates with your target audience, drive sales, and grow your business.

Branding & Marketing Strategist
Nour Boustani is a well-rounded individual with extensive experience in digital marketing and entrepreneurship. During his childhood, Nour was exposed to the industry, enabling him to hone in on imperative skills and become an expert in his field. He got involved in his family business at the young age of twelve, manufacturing candy. Since 2006, Nour has immersed himself in his professional development, starting with his strategic relocation to Shanghai, China. Over the years, he has studied visual communication, design, trading, and marketing. Being based in the epicenter of commerce, Nour has had the opportunity to collaborate with brands from all ends of the spectrum, from enormous corporations to small businesses. Currently, Nour combines all of his valuable knowledge and impressive background to empower others in building their brands. He instills crucial techniques and a calculated approach to ensure his students have the key to creating a lucrative and long-lasting business. Nour emphasizes the power of education, which is why he has framed his courses and teachings in a comprehensive and affordable way. He operates on the notion that everyone should have access to tools that may lead them to a better future.
Provincial regulators of CPAs in Canada do not require that independent providers of CPD be approved to offer courses. Instead, individual CPAs are responsible for assessing whether a CPD activity meets their requirements, and may take activities from any source provided those requirements are met.
Every course offered on LearnFormula is delivered by a qualified subject matter expert or learning organization, and advances learning objectives that are relevant to the responsibilities or professional competencies of Canadian CPAs. All activities on LearnFormula are quantifiable in terms of hours, and are also verifiable, in that users receive documented evidence of their attendance via a certificate of completion after finishing a course (and this certificate is stored by LearnFormula indefinitely). Nearly 100,000 Canadian CPAs successfully satisfy their CPD requirements via LearnFormula on an annual basis.