There are two major considerations when planning for the growth of a business. The first is what to grow. This course explains a fundamental mistake that many business owners make when growing their business – focusing on growing revenues rather than profits. When the primary focus is on growing revenues, the business takes on customers that may actually hurt the profitability and cash flow of the business. Also, such a focus leads to an increase in new business that can quickly become unmanageable. When the focus is on growing profits, the business adds quality customers at a pace that ensures a strong bottom line and healthy cash flow. The second major consideration is how much to grow the business. To lead a happy and balanced life, entrepreneurs need to learn to align how much they grow their business with their personal financial needs. This course walks the learner through a model for planning for growth that takes both of these considerations into account.